Sales Management
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Nationwide Outlet Coverage serving both channels, Modern and Traditional
The sales and distribution business of Fast Moving Consumer Goods (FMCG) constitutes of an extensive network of outlets categorized as follows:
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Modern Trade - Key Accounts and Independent Accounts
- Hypermarkets, Supermarkets, Minimarkets and Convenient Stores
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General Trade
- Provision Large, Medium and Small
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Medical Outlet
- Pharmacist, Midwives and Hospital
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Route to Market
- Cash & Carry, Wholesalers, Agents and Sub-distributors
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Selling and demand creation
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Key account management
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Wholesale, agent and sub-distributor relationship management
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Merchandising support